Wednesday, May 01, 2013

Tuesday, April 30, 2013

Startup Founders Get Lean in Sydney

The past few months, I've had the pleasure of planning, organizing, and launching the second Lean Startup Machine Workshop in Sydney, Australia! The 3-day workshop was held 19-21 April at Fishburners, a local co-working and tech start-up space.

Now that I've recovered from my jet lag, I thought I'd share an inside perspective on what it can take to truly test your start-up or business idea BEFORE writing a line of code, or buying any inventory, or hiring your first person, or ... you get the idea. Here's a sample of what went down ... down under!

The Stats

  • 56 entrepreneurs
  • 20 mentors
  • 10 ideas
  • 5 speakers
  • 5 judges 
  • 2 winning teams who benefited from over $2,500 in prizes
The Story
We started on Friday evening with the high energy of ideas being pitched and teams being formed -- 20 app, product, and service ideas were culled down to 10 teams based on group voting. 
Natasha, Pascale & Coach Colette

Lessons from launching successful start-ups were shared in our Fireside Chat by Sydney entrepreneurs Pascale Helyar-Moray (founder StyleRocks) and Natasha Rawlings (co-founder StreetHawk App & Springboard Australia member).

Teams spent the remainder of Friday night beginning to define their problem and customer hypotheses, and initial customer assumptions using the Validation Board.

By Saturday morning, 10 teams had become 9 as one team of three people disbanded because a team member decided not to return to the workshop. Just like in the real world, when you think you've got everyone on board, someone jumps overboard; and then you have to either reiterate, pivot, or (in this case) abandon ship.

We encouraged teams to spend the majority of Saturday 'getting out of the building' to have real conversations with real potential customers. Teams begin to learn that their ideas are essentially useless until they're validated (or invalidated) by customers who are actually living/dealing with the problem. 

My 'Saturday-tough-love' coaching to any team who was resisting going out and yet still struggling to find "the 'right' answer" was: "You're not going to find it in here standing in front of the board, talking to yourselves. Get out there and ask some more people some more questions!"

Sebastien Eckserley-Maslin on Customer Dvpt
Hamish Barney on MVPs
Shihab Hamid on Landing Pages
Lean Sydney 2013 Mentors
In addition to hands-on coaching from me and our 20 mentors, teams heard relevant presentations on customer development, building MVPs, and launching landing pages to solidify their understanding of Lean methodology.


The Breakthrough
On Saturday night, the energy was much lower as many teams seemed frustrated by the feedback they were receiving from target customers. Perhaps their perceived problem wasn't really a problem at all, or maybe it wasn't an urgent problem that their proposed customers cared enough about to solve. These are not uncommon experiences for an entrepreneur -- it just doesn't often happen in a 24-hour period!

How an entrepreneur responds to this feedback is crucial: do you continue to hold onto your idea (e.g., it's such a great idea, and did I tell you how I came up with it) or do you listen to your customers? We witnessed this struggle through Sunday morning, until some of the teams had the breakthrough as described below:
".. we stopped trying to change the customer to fit [our] solution (wasting time), and started ACTUALLY looking for [their] pain points." 
The Finale
On Sunday, it was all about making last iterations and pivots; and collecting data from online MVPs and landing pages to find out how much validation (e.g., signups, pledges, and/or letters of intent) each team had gained.

We told the teams how they could win Lean Sydney 2013 -- by sharing their findings in a short, yet compelling presentation that demonstrated how they apply the methodology and validated (or invalidated) their key assumptions.
Tom Frazier on Pitching Tips










Our Lean Sydney 2013 judging panel included renowned Sydney entrepreneurs Jodie Fox (founder Shoes of Prey) and Matt Barrie (founder Freelancer.com), and Lean Sydney 2012 founder James Nathan (Food Orbit).

And, the winners were .... @pixcapp (helping online retailers create better images) and GoTix (helping business travelers find last-minute tickets to shows and sporting events). The grand prize included a cloud hosting package from Ninefold, marketing plan consultation, and free desk space at The Hive (co-working space at Pollenizer).

To practice what I'm preaching, here's feedback from one of the attendees to validate the value of the Lean Startup Machine workshop experience:
"It teaches you really good techniques for validating business ideas, so you can see if you have a valid business before wasting lots of money on it building a solution."
I thoroughly enjoyed my time in Sydney -- getting to know the start-up ecosystem there, and seeing a bit of the city. I'll share more about my personal adventures in Oz soon!

Wednesday, March 20, 2013

NEW Podcast: Stop Searching for the Perfect Diet

Still searching for the “perfect” diet? Truth is, it doesn't really exist. Whether you’re an all-veggie eater, meat-and-potatoes lover, going gluten-free or even eating raw, it can be hard to find the right foods to boost your health AND keep your taste buds happy.

Enter ... The Clean Plates Cookbook (available on Amazon)



In this NEW podcast, I interview Jared Koch, Founder of Clean Plates.com, the restaurant review guide that takes the grunt work out of eating healthier. Jared is a nutritional consultant and certified health coach. He recently released The Clean Plates Cookbook, a collection of easy-to-follow, nutritious recipes from celebrity chefs including Jamie Oliver, Iron Chef winner Marc Forgione, Michael Anthony of Gramercy Tavern, and Ann Gentry of Real Food Daily.

Tune in to the podcast for practical tips to re-boot your eating habits and take back control of your health. You will be a health and nutrition warrior after listening!

Friday, March 08, 2013

Share Knowledge. Take Action. National Women and Girls HIV/AIDS Awareness Day 2013

Did you know:

  • Women make up 24 percent of HIV diagnoses among adults and adolescents in the United States.
  • At some point in her lifetime, 1 in every 32 black women and 1 in every 106 Latina women will be diagnosed with HIV.
That’s why the U.S. Department of Health and Human Services’ Office on Women’s Health will sponsor the eighth annual National Women and Girls HIV/AIDS Awareness Day on March 10, 2013. This year, participants are invited to Share Knowledge. Take Action.
National Women and Girls HIV/AIDS Awareness Day seeks to galvanize the women, public health advocates, and communities fighting this disease. Although the observance is March 10, the Office on Women’s Health encourages organizations to hold events and activities throughout the month of March. 

Getting involved is easy. On March 10 and throughout the month you can:

Take Action
  • Get tested for HIV by visiting a local event.
  • Invite a friend to attend an event with you.
  • Contact your local government and ask them to sign a proclamation to declare National Women and Girls HIV/AIDS Awareness Day an official day in your community.
Share Knowledge
By participating in National Women and Girls HIV/AIDS Awareness Day, you will unite with others in the fight against HIV/AIDS. Feel free to share what you're up to here in the comments or tweet me on Twitter.

Friday, March 01, 2013

Why Female Founders Should Speak Up


As a Female Founder, Why Should You Speak Your Mind?

Otherwise, nothing will get done; deals will pass you by; you won’t get what you want or what you need. Perhaps it would be better to answer the question with the words of an old African-American proverb: “A closed mouth don’t get fed.” If you don’t speak up, speak your mind, and ask for what you need for yourself and for your business, you run the risk of being malnourished … possibly, in a profound, life-altering way.

Believe it or not, I didn't always recognize the importance of speaking my mind. There have been many times in my past when I have held myself back, dimmed my light, and silenced my voice. Very early on … when I was in Kindergarten and the first grade … I began to perceive messages that it wasn't always OK to speak up. I was a stronger reader than some children in my grade. The teachers did their best to keep me occupied and motivated with the resources they had at their disposal. Yet, my childlike mind couldn't help but wonder:
“Maybe it would be better if I just read at the same level as everyone else. Then, no one would have to make a fuss over finding more books and I wouldn't need any special treatment. Maybe I should just keep quiet and read what books are available at school.”
This message to “keep quiet” continued into my adolescence; when, in middle school, I was occasionally picked on for being smart. I share this part of my story not to blame the other children; more to reveal how much I’d (unknowingly) internalized the “keep quiet” messages, which had a significant impact on my willingness to let my light shine. When I was a senior in high school, I won a national writing award. My English teacher appeared to be more excited than I was – she couldn't wait to announce my accomplishment to the class. I can picture her actually jumping up and down with the notification letter in her hand.
And, all I could think was: “What will they think of me now? ‘There goes Colette, showing off and bragging about how smart she is.’” I had adopted the habit of keeping my wins a secret (keeping my mouth closed) so that fewer people would notice me or make a big deal about my accomplishments. 
Perhaps it’s from those early experiences of holding myself back that I've developed my passion to empower other women to speak their minds, even when others tell them “it can’t be done!” or “that will never work!” Now, I proactively seek out compelling, innovative ways to share what I've learned with other women who can benefit from my lessons to improve their lives and their businesses.

I believe you can develop a positive and strategic mindset to achieve your biggest dreams and be more fulfilled. It’s a matter of “flipping your script” to counteract any negative self-talk, and replacing those thoughts with more inspiring messages. You must give yourself permission to reveal your positive mindset; first to yourself, and then to others if you so choose. On your founder's journey, you may encounter a few pessimists or “Debbie Downers” that will want to share their negative outlook or try to distract you from your purpose. Yet, I believe you can choose how you respond, and choose whether you will allow their perspective to hold you back from speaking your mind.

So, now, as the woman who coaches other women to tap away their stress and communicate for impact, when I hear my own negative self-talk and begin to doubt whether I should speak my mind, I can flip my own script:
"If I’m not willing to speak up, speak my mind, and ask for what I need, how can I ask others to do the same? It’s time to get my voice on, because this mouth needs to get fed!”
What do you think? Are there times you hold yourself back or silence your voice? What has that cost you? Share your comments here or tweet me your thoughts on Twitter.

Thursday, January 31, 2013

NEW Podcast: Is Your Stress Making You Ugly?

You know that stress isn't good for your health, but does it play a part in how you look? You bet it does! Want the good news? It IS possible to "de-stress your skin."

Learn how in my latest podcast with guest, Gorgeous Lifestyle Expert & Celebrity Makeup Artist Nicole Lundy, founder of Ne`lani Beauty.

Your body responds to pressures by releasing stress hormones (such as cortisol, epinephrine and nor-epinephrine that increase your blood pressure, speed your heart rate, and raise your blood sugar levels. This "flight or fight" response is usually self-regulating and likely will subside when you return to a calmer state of mind. Yet, when your stress becomes chronic or constant, it can aggravate and worsen skin conditions, such as acne or eczema.

Tune in to the podcast to hear the telltale signs that stress is having a negative impact on your skin and learn some healthy beauty habits. Not only will you feel a lot better, but you will look a whole lot younger too!

Nicole’s signature 6-step Gorgeous Living Success System is at the core of all of the beauty programs, classes, and products that she creates. She specifically helps professional women to transform their entire beauty regimen, master their makeup techniques, and adopt a skincare regimen that caters to their exact skin type.

If after listening to the podcast, you're interested in learning more about Nicole's NEW 3-Month Gorgeous Living Program, email me or follow/DM me on Twitter and I'll let you know the inside scoop!

Tuesday, January 15, 2013

Bring on the Goal Setting: January 29 CRAVE Chat

I'm really excited to kick off 2013 with the upcoming CRAVE Chat: Bring on the Goal Setting! on Tuesday, January 29 at 6:30 PM.

I love the focus of our event -- it dares you to bring on the visioning time (a look forward) and also the reflection time (a look backward) so you can manifest your wildest dreams in 2013.

To kickoff your brainstorming process before the event, I thought I'd share some thought-provoking questions here to get your juices flowing and wheels turning!

Looking Back: Reflecting

  • What 2012 accomplishments make you the most proud personally?
  • What 2012 accomplishments make you the most proud professionally?
  • Which 2012 accomplishment(s) would you most like to boost, expand, increase, or build upon in 2013?

Looking Forward: Visioning

  • What values are most important to you that will help shape your 2013 experiences and goals? 
  • What personal accomplishment would most excite and inspire you if you were to achieve it?
  • What professional accomplishment would most energize and motivate you if you were to achieve it?

If you're able to join us in NYC on January 29, I look forward to hearing your responses. And, if you can't join us LIVE, feel free to tweet me your thoughts and/or share your feedback in the Comments section below.

And, if you want even MORE help setting your 2013 intentions, I'm offering 3 BONUS gifts to anyone who buys my Focus on Your Vision book (only $2.99 download!) before February 1 -- including the How to Make Your 2013 Resolutions Stick workbook. Check out this site for more details.

Look out 2013, we're going to BRING IT!